Cold Prospecting Via Smart Cold Email Outreach
Cold Prospecting (Part 1 of 3) Prospecting is, of course, necessary for organizations to find new business. While marketing and advertising may recruit leads, salespeople should still be seeking new opportunities as well. However, prospecting is hard work. In fact, nearly half (42%) of sales professionals state that prospecting is the most challenging part of their job. (1) Indeed, finding [...]