When crises hit, they can cause significant shifts in the responsibilities resting on the shoulders of leaders, as well as the roles they are expected to play. Members of leadership may encounter any number of urgent issues that can literally make or break their organization including: Layoffs or the possibility of layoffs Team shortages due to layoffs or illness The [...]
Recent events have made remote working a reality for many businesses that may not have considered it before. With more employees working from home temporarily, some companies are recognizing the benefits of remote work and some employees are finding they prefer it over going to the office. These developments have greatly increased the possibility that more employers will change their [...]
There is no shortage of people who want to lead companies and exhibit authority. However, few of these people are true leaders. The presence of a real leader is not determined by a title. Rather, it is determined by the way he or she recognizes hope and opportunity during difficult times, instills confidence, motivates employees, inspires ideas, anticipates challenges and [...]
Everyone has heard the cliché stating that content is king and it rings true now more than ever. High-quality content is not just necessary, but it is also critical for converting prospects. 70 percent of buyers learn about a company through blogs rather than ads. (1) 82 percent of buyers enjoy reading content from a company blog. (2) Nine out [...]
Cold outreach is essential to driving business growth. However, 40 percent of sales professionals indicate that prospecting is the most challenging aspect of their job. (1) Most people dread prospecting because they fear saying the wrong thing – and with good reason. The risk of this happening increases when salespeople get stuck when they speak to a gatekeeper because they [...]
Recent events have left companies scrambling to boost employee morale. Struggles with technology, balancing work and home life, fear and anxiety and social distancing measures are just some of the factors employees now face. These are situations that are unique to this time in history. As a result, 65 percent of employers say maintaining employee morale has been a problem [...]
Over the course of the lifetime of a business, there may be times when customers may not be able to purchase products or services. For example: it is a snowy winter and the customers don’t need landscaping, or there a global pandemic and customers can’t visit your retail showroom. Recent uncertain times demonstrated that businesses that are nimble, agile and [...]
Members of the C-suite and managers set themselves apart by the way they lead during a crisis. Some rise to the challenge and transform catastrophe into triumph. Others succumb to the pressure and crumble. The latter can easily cause devastating – and often permanent – damage to a business. Often, the negative impact of poor leadership during a crisis may [...]
Corporate culture is the cornerstone of any business. A 2012 study by Deloitte found that employees define a positive workplace culture as one that includes candid communication (50 percent) and employee recognition (49 percent.) (1) However, at the end of 2019, a United Minds study found that 30 percent of workers were concerned about issues which contribute to a troubled [...]
Crises tend to bring out either the best or the worst in people. Some rise to the occasion, while others may flounder. Leaders are no exception. Their stamina is tested in difficult circumstances. Giving someone a title does not automatically make them a leader – their performance does. When managers overcome challenges and lead their team to success, they exhibit [...]